Dec 30, 2024
As 2024 comes to a close, we're reflecting on what SEO things happened this year. Listen along as we chat about what we learned from going to events, the importance of understanding how AI works, and whether everything will be replaced with JavaScript.
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Dec 5, 2024
In this episode of Search Off the Record, John and Martin talk to Allan Scott from the Google Search team that handles duplicate content. They explore how Google Search deals with duplicated content, clustering, and canonicalization.
Resources:
Episode transcript → https://goo.gle/sotr087-transcript
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Nov 21, 2024
In this episode of Search Off the Record, Lizzi and John are joined by Rio Ichikawa, a product manager working on UX, CRO, and SEO, to discuss the intersection of SEO and UX. They explore how user experience impacts SEO, emphasizing the shared goals of attracting and converting users. Tune in for a discussion on common...
Oct 31, 2024
Sometimes talking to your users is the best way to figure out why that pesky bounce rate is high. But how do you actually do that, especially if you're on a budget?
In this episode of Search Off the Record, we're learning all about user experience research (UXR) and how getting a better understanding of how your users...
Oct 17, 2024
What does recursion, Weather Frog, and Momo the Magic Cat have in common?
In this episode of SOTR, Lizzi and John go behind the scenes of a Google Doodle with Jessica Yu, the lead for Doodles and delight on Google Search, about designing experiences that resonate with your audience. Listen along as we learn more about...