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Search Off the Record takes you behind the scenes of Google Search and its inner workings! In each episode, the folks from the Search Relations team will give you background info on the decision-making behind launches, feature prioritization in Search Console, and the projects Google Search teams are working on. They will share fun stories from the many conferences they attend as well as from their day-to-day working life at Google. They will also dive into the currently trending conversations in the SEO community at large. Have a listen!

Aug 21, 2025

Optimize your website's performance with lazy loading techniques. In this episode, John Mueller  and Martin Splitt discuss lazy loading, and its SEO implications. Find out how lazy loading affects indexing, ranking, and Core Web Vitals. Whether you're using native lazy loading or custom JavaScript libraries, this episode provides insights for developers on how to enhance website speed and user experience.

Resources: 

Episode transcript → https://goo.gle/sotr098-transcript 

Chapters: 
0:00 - Introduction 
0:43 - What is lazy loading? 
1:57 - HTTP chunking 
3:13 - Primary drivers behind lazy loading 
6:19 - Why not default lazy load all images? 
8:29 - Lazy loading and SEO 
8:39 - Impact to Core Web Vitals 
9:17 - Largest contentful paint 
9:58 - Affecting indexing and ranking 
11:30 - Custom libraries for lazy loading
14:17 - How to recognize a problem
15:25 - Practical point of view 
16:52 - Infinite scroll vs. lazy loading 
19:31 - Lazy loading videos 
20:51 - Small images and decorative images 
23:16 - Where to chat about lazy loading images 
23:55 - Outro 


Listen to more Search Off the Record → https://goo.gle/sotr-yt
Subscribe to Google Search Channel → https://goo.gle/SearchCentral

Search Off the Record is a podcast series that takes you behind the scenes of Google Search with the Search Relations team.

#SOTRpodcast #SEO

Speaker: Martin Splitt, John Muelle, Martin Splitt
Products Mentioned: Search Console