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Search Off the Record takes you behind the scenes of Google Search and its inner workings! In each episode, the folks from the Search Relations team will give you background info on the decision-making behind launches, feature prioritization in Search Console, and the projects Google Search teams are working on. They will share fun stories from the many conferences they attend as well as from their day-to-day working life at Google. They will also dive into the currently trending conversations in the SEO community at large. Have a listen!

Dec 7, 2021

John and Martin are joined by guest stars Zineb Ait Bahajji and Bruno Cartoni from Google to talk all about inclusive language. The group discusses principles behind inclusive writing, examples in different languages, how Search handles indexing and ranking for inclusive writing, and more!

United Nation - Gender-inclusive language (available in English, French, Spanish, Russian, Arabic, Chinese) → 
Inclusive Language (Wikipedia) 
European Institute for Gender Equality 
A guide to inclusive language in the workplace 
Google Developer Documentation Style Guide 

Episode transcript →

Search Off the Record is a podcast series that takes you behind the scenes of Google Search with the Search Relations team.